Usually drawing significantly less press than western world Fashion Weeks, Beijing has had the opportunity to show off this year after its successful hosting of the 2008 Olympic Games.
More than 40 labels were expected to debut their new collections for the S/S 08-09 season.
Big ticket collections to launch during the 5th to the 12th of Novemeber included
Asian fashion is often considered eclectic mostly due to the influence of the Fruits publications that feature the creative colourful ensembles of Japanese youth.
Having lived in the Chinese capital, I found that Beijing fashion was much more subdued.
There is a strong focus on layers and over-sized garments, with colours taking a back seat.
Although this student designed outfit would probably not be seen walking down the street on a local, it does encapsulate Beijing style.As the country accumulates more wealth and opens up to foreign interests, the fashion industry in Beijing will see positive improvements.
In the style stakes, Beijing has long played little sister to fashion-savvy Shanghai.
Shanghai, described as
Two young British designers, Louise Amstrup and Aminaka Wilmont have been selected to show at what the Week's Director John Walford describes as "a major international event (that) provides designers with a unique opportunity to break into this hugely important market".
They follow in the footsteps of Preen, a British design duo who made it big on the world scene after they broke the Asian market.
In one of the world's most populous nations, it is no wonder the fashion world is realising the importance of capturing the minds and wallets of a country ready to dip its toe into the sea of capitalist commercialism.
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